mydala is an online portal that provides discount offers to restaurants, travel, gyms, grocery, household products and also some e-commerce…
mydala is an online portal that provides discount offers to restaurants, travel, gyms, grocery, household products and also some e-commerce stores. Partnered with over one lakh merchants and brands across 190+ cities in India. Founded in 2009, the company bet on the mobile space for customer acquisition in 2012 by partnering with Vodafone, Idea, Tata, Airtel to offer customized deals based on the customers balance on the phone, age bracket, location, etc. which enabled the telecom companies to know their users better by understanding their buying pattern. Raised Rs 1.1 crore in angel funding from PE veterans Ajay Relan and Jayanta Basu, besides two unnamed US investors in 2010; and two separate rounds of funding of Rs 9 crore and Rs 18 crore from Info Edge in 2011, taking the total funding raised to Rs 28.1 crore ($6M). Receives 50 million unique visitors of which 80% are through the mobile platform. Seeking to diversify into an advertising and promotional platform for small and mid-sized merchants instead of only offering discounts on services like spas and restaurants. IRCTC partners with mydala to offer deals on its ticketing platform. Reported sales of Rs 75 crore in 2013-14,…
We know Mydala.com is based in Delhi NCR, but no public street address was found — its pin on the map is indicative only. Know the address?
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